In 2024, I joined the Partnership for Public Service’s communications team as its senior manager of digital communications, leading the organization’s overall digital communications strategy, authoring external written copy, owning social media management and drafting paid digital advertising campaigns.

Below you can find examples of the work I created at the Partnership.

Video

In my role, I often clip and resize video segments of our CEO, staff or partners to share across our social media channels.

Social

Supporting civil servants

For the past 25 years, the Partnership has worked to build a better government and a stronger democracy, helping federal agencies and leaders serve the public, no matter the political environment. As the primary social media manager and social copywriter for the Partnership, I author posts ranging from . When civil servants were being arbitrary fired and agencies were being terminated at the beginning of 2025, we began executing a new strategic vision that prioritizes supporting and safeguarding the civil service.

During my first year at the Partnership, organic social content garnered 2M impressions, 99K engagements, 440K video views and gained 16K followers across platforms.

Thought leadership

After the unexpected leave of my team’s social media manager, I have been the primary author and manager of the Partnership’s CEO’s social media profiles. I took the approach to establish the CEO as a trusted messenger in civil servant advocacy, democracy, public policy and government reform on LinkedIn to educate the general public of government cuts and the harms that will eventually affect American taxpayers.

During the past year, organic social posts garnered 1.9M impressions, 22K engagements, and 13K followers across the Partnership’s CEO’s digital platforms. To view featured posts from the past year, please click here.

Public Service Recognition Week

Public Service Recognition Week is celebrated the first week of May to honor the people who serve our nation as federal, state, county, local and tribal government employees. During this campaign, I was the primary social media manager and copywriter. We worked with a talent firm to bring in celebrity co-chairs who shared their personal stories and messages to public servants.

For this week-long campaign, I edited video scripts and drafted 118 social posts, garnering 811K impressions, 8K engagements and 394K video views across the Partnership’s digital platforms.

Paid Advertising

Over the course of my first year at the Partnership, I have deployed 186 digital ads across LinkedIn (primary) and Facebook to support the Partnership’s following priorities: supporting and safeguarding the civil service, educating and engaging the public, and bringing its leadership programs and expertise to state and local government. During this time, I also managed a $35K social advertising budget.

During my first year at the Partnership, paid social content garnered 2.3M impressions and 25K clicks, with an average cost per click of $1.32.